"I have a dream!" I think that's how it starts for all of us, an idea that grows into a thought that manifests into a desire, dreams are not easy to make a reality and for a variety of different reasons many set their desires aside for a more secure lifestyle. Three years ago I made the decision to focus my creative energy on my beautiful country of Australia, after years of work and travel internationally I realised it's the industry here I want to grow old with so after this life changing decision was made I went to work building a brand, a reputation as a visual leader and a creative force. What I didn't expect on this journey was to meet so many incredible and insanely talented fellow artists, models, hair and make-up artists, stylists, creative directors and various designers and this changed my direction, refocused my priorities though in doing so it made me see there was some massive issues facing the industry I am going to spend the rest of my life dedicated too. Now I could accept that no industry is perfect, some of the standards within it were not fair and having a particular attitude towards people was acceptable.  THIS IS NOT WHO I AM, NOR EVER WILL BE! So I decided to make a difference not just in my life but the lives of the people I work, create and evolve with which lead me to taking Fenton PhotoMedia from a simple photography business into something new... for everyone! I am very excited to announce in 2016 Fenton PhotoMedia®™ will be expanding our industry services by launching three new and ambitious brand that is going to give the support to the people in the industry that need it the most.


"I have a dream!"

I think that's how it starts for all of us, an idea that grows into a thought that manifests into a desire, dreams are not easy to make a reality and for a variety of different reasons many set their desires aside for a more secure lifestyle.

Three years ago I made the decision to focus my creative energy on my beautiful country of Australia, after years of work and travel internationally I realised it's the industry here I want to grow old with so after this life changing decision was made I went to work building a brand, a reputation as a visual leader and a creative force.

What I didn't expect on this journey was to meet so many incredible and insanely talented fellow artists, models, hair and make-up artists, stylists, creative directors and various designers and this changed my direction, refocused my priorities though in doing so it made me see there was some massive issues facing the industry I am going to spend the rest of my life dedicated too.

Now I could accept that no industry is perfect, some of the standards within it were not fair and having a particular attitude towards people was acceptable.  THIS IS NOT WHO I AM, NOR EVER WILL BE!

So I decided to make a difference not just in my life but the lives of the people I work, create and evolve with which lead me to taking Fenton PhotoMedia from a simple photography business into something new... for everyone!

I am very excited to announce in 2016 Fenton PhotoMedia®™ will be expanding our industry services by launching three new and ambitious brand that is going to give the support to the people in the industry that need it the most.

First is SHEEZH MANAGEMENT & TRAINING, SHEEZH will offer specialised training, marketing and personalised management within the Australian Modelling, Fashion and Artistic industries.  There are some incredibly talented individuals within these industries that have been ignored, forgotten or grossly misrepresented and manipulated emotionally and financially by the very organisations that are meant to develop them.  SHEEZH is all about empowering and educating those talented people so they may have the most current industry knowledge, internationally recognised industry training and the abilities to manage their own careers.

The full SHEEZH crew and information announcement will be made on October 1st 2015, along with specialised training packages, talent advice and critical artist industry information, the days of artists working in the dark are over!  

To assist with the additional marketing and promotion of this brand expansion, Fenton PhotoMedia we will also be announcing the launch of a new visual multimedia department called Fenton Publications will be debuting three new fashion industry publication named KULTUS, VIERGE and SVEST Magazines. 

Both KULTUS and VIERGE Magazines will be releasing new issues in digital PDF downloadable format every four months,VIERGE's release months will be January, May and September 2016, while KULTUS's release months will be March, July and November 2016.  SVEST Magazine will be an annual release issue publication available both digitally and print format in December 2016.

The final area of expansion for 2016 will be the launch of Fenton PhotoMedia's fashion and styling brand called ASHKA ELYZABETH COUTURE & STYLING.  This brand has been operating for the past six months, focusing on design development and wardrobe expansion.  The ASHKA ELYZABETH's fashion store will soft launch in November 2015 and will consist of various handmade one off dresses, head wear and accessories) 

These additions to the Fenton PhotoMedia®™ brand will will offer an unparalleled advantage in the areas of development, creative delivery and current education trends of the highest industry standards.